Offer Letters as a Marketing Tool!

Small businesses often choose verbal offers over written offers.  Understandable as most owners are running fast, so verbal offers consume less time.  Yet, are you missing out on an opportunity to solidify your employment relationship with your new hire?  Not only does an offer letter give candidates assurance that you are serious about your decision, it can also be used to remind the candidate why they chose to accept the job. Create a sense of loyalty and appreciation by expressing how they will contribute to the company and how the company will benefit them.

Here are links to sample offer letters that you can consider the next time you extend an offer.

• http://jobsearch.about.com/od/jobrejectionletters/a/job-offer-letter.htm
• http://humanresources.about.com/od/formsforhiring/qt/sample-employment-offer-letter.htm
• https://www.go2hr.ca/sites/default/files/legacy/forms/SampleJobOfferLetter.pdf

Also, view the Safari Guide for an example of a Safari offer letter.